An ideal destination for a family getaway, Ibi is all about toys, the great outdoors and spectacular festivals.

Ibi is located in the Toy Valley, a part of the province of Alicante where the local communities have achieved international renown for their toy making skills. Not only is it the perfect town to come and explore as a family at Christmas, Ibi also has plenty of history to soak up and scenery to roam. Keep reading to discover everything there is to see and do here. 

What to see in Ibi

Ibi is just a stone’s throw from El Carrascal de la Font Roja. The natural park is home to a network of hiking and cycling trails that will lead you deep into spectacular scenery. There are routes to Molí de Paper and Los Llavadors as well as to Jardín Botánico y Estación Biológica de les Torretes. In this botanic garden, you can wander around beautiful and diverse grounds, marvel at all sorts of different amphibians and learn about the plants and wildlife of the Mediterranean. Other points of interest are Pou del Barber, El Patronato and the San Pascual, San Vicente, San Miguel and Santa Lucía chapels. 

Back in Ibi town centre, make your way to Museo Valenciano del Juguete, the toy museum, where you will learn how toys were made in the past and the tools that were used to make them. You can then wander to Plaza de la Iglesia to take a look around La Transfiguración del Señor church. 

Ibi takes its festivals seriously. The festive season brings with it Fiesta dels Enfarinats in which the locals take part in a messy flour and egg fight while the sound of firecrackers rings out across the town. Figures known as Tapats also take to the streets in traditional dress, their faces covered in pillow cases. And then, of course, to mark Epiphany there’s Cabalgata de los Reyes Magos, the spectacular three kings parade that will delight you and all the family. Ibi is a destination with a great deal going on; come and live it all for yourself.

How to get here:

Excellent road communications. Along the Madrid N-330 dual-carriageway, via the Villena exit, or along the Sax dual-carriageway that links up with the central dual-carriageway, the A-36 Alicante - Ibi - Alcoy. From Valencia access to Ibi is undertaken along the N-340 that goes through Alcoy. The closest train stations are those of Villena, Alcoy and Alicante.The closest airport is that of Altet (Alicante). There is a daily bus service that travels round the whole of this inland area of the province.

Oficinas de turismo:


Rural accommodations
Tourist homes
Management companies
Active tourism companies
Natural Landscapes
Tourist offices

Be inspired

The Region of Valencia is an inclusive destination and works every day to make more plans available to everyone. Discover some of the accessible tourism experiences that can already be enjoyed in our territory!
Visit the Toy Valley with all the family and spend quality time together doing activities you will all enjoy.
At Christmas, the streets and houses are dressed in lights and flowers, and in the Region of Valéncia, we go beyond adding a Valencian flavour to our Christmas recipes and celebrating these festivities with unique events.
The Natural Park of Carrascal de la Font Roja is, without a doubt, one of the most beautiful landscapes in the entire Region of Valencia. Here, across its 2,200 hectares, you can enjoy hiking trails, pure nature, and some surprises.

Trip ideas