Museu Alcoià de la Festa (MAF)

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Multimedia Gallery

Multimedia Gallery

Step into the sights and sounds of one of the region’s most impressive celebrations, where technology and tradition intertwine.

The Museu Alcoià de la Festa, or Alcoy Festival Museum (MAF), offers a modern museum experience created by the Asociación de San Jorge to share the story of Alcoy’s famous three-day Moors and Christians celebrations. Make sure it forms part of your route around the city!

Alcoy Festival Museum: collection

The museum brings together traditional exhibits, including costumes, posters, photographs and historic objects, with digital technology and interactive displays that engage the senses.

The exhibition also celebrates the people behind the festival, showing how every part of Alcoy society plays a role while drawing visitors into the atmosphere and emotion of these three remarkable days. Don’t miss it!